Jay's Blog

In the spirit of the NCAA Men’s Basketball Tournament and March Madness, Newton is holding a Marketing Mix March Madness.

In the aftermath of the recession, some are questioning the staying power of the eco-friendly movement.

Another angle in co-branding is how one brand’s prestige is transfered to the other.

Promotional products are one of the most cost effective ways to accomplish this, but what if your advertising budget hasn’t recovered quite yet?

Everyone's talking about Super Bowl commercials. Let's talk about one that didn't air last night.

CPSIA compliance is manditory starting February 10. Here is an overview of the product safety regulations and what Newton is doing to protect our customers.

Since the booth visits are a key to the success of your tradeshow exhibit, you need to invite attendees to visit your booth before the show.

A recent survey found that 83% of respondents "like receiving a promotional product with an advertising message."

Are cash bonuses, merchandise awards, travel incentives, and other forms of rewards a thing of the past? Most likely not... but what you used to call them just might be...

Watch the website for updates on the events taking place Sept. 21-25.