Corporate Identity Programs
Control your brand and your budget
A corporate identity program simplifies the process of distributing promotional materials to their intended audience and ensures consistency in your brand presentation. Multiple buyers and locations funnel their purchases of these items through a single e-commerce site. This centralized system gives you complete visibility and control of your promotional marketing budget.
Our clients use corporate identity programs for company stores, collateral distribution, trade show booth coordination and more. These programs are fully supported by our team of service representatives, sourcing specialists, creative designers, and e-commerce experts. Add in our warehouse and distribution capabilities and you have a complete solution that builds your brand and reduces costs.
Brand Integrity
A corporate identity program ensures a consistent presentation of your brand on all of your promotional products by following your brand standards to the letter. By only offering pre-approved merchandise, these programs take the individual buyers’ guesswork or artistic expression out of the equation. You will also find that rolling out a new logo or brand standards is smoother.
Cost Controls
By consolidating your organization’s promotional products spending, you gain leverage with suppliers and reduce redundant fees. With predetermined budgets for individual buyers or locations, you can make sure that promotional marketing funds are spent appropriately. Inventory liability and overhead can be significantly reduced by using warehouse or factory direct strategies.
Supply Chain Management
Corporate identity programs give you better visibility of the supply chain of your promotional products. This is vital in today’s highly sensitive product safety environment. Newton is proactive in ensuring that the promotional products that you purchase are from trusted suppliers that meet all federal and state product safety standards. The last thing you need is a surprise.
E-commerce Sites
Newton funnels all of your organization’s promotional product purchases through one secure and easy-to-use web site. These e-commerce sites are customized for brand identity, personal or corporate orders, product presentations and any other features based on your specifications. All purchasing activity is completely visible and trackable in real-time through our sortable and secure reporting system.
Fulfillment Solutions
Our Corporate Fulfillment Center is the hub of our programs and your fulfillment resource. From here, Newton manages the inventory of your promotional products in our warehouse and processes, packages, and ships orders within 24 hours. In addition to inventorying your corporate merchandise, we can source, assemble, and distribute your holiday gifts, direct mail pieces, welcome kits, trade show materials and more. Our centralized location in Newton, Iowa, provides excellent logistics to all domestic locations.
Contact a Newton Representative to explore all of the options that Newton offers to centralize and consolidate your coporate promotional products.
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